The number of Patreon creators has increased 5.58x since September 2016. But enough delaying, below are the highest earning podcasts in the world 20) RELEVANT Podcast Listeners: 120,000 downloads per episode Revenue: $3600 per episode 19) We're Alive Listeners:. When reviewing all podcast creators on Patreon and analyzing Graphtreon data on podcasting, we see that: Here is the line where we see in the results which creators have and which dont have a Podcast Patreon Strategy. The only difference is what you want to be called: Auntie, Cool Aunt, or Stepdad Gary. Read our list below to see the top 10 highest earning podcasts of 2022. Yagami Yato 10. I was curious if any of the top Patreon podcast accounts have commonalities of any kind, so using Graphtreon I charted out the top 15 and found some common threads. Most journalists are trying to keep up with the 24-hour news cycle, but Mike and Sarah are interested in the past. DankPods 8. Anyone whos watched Jeopardy with their friends knows that knowledge is power. Here's your recipe for making a full time living as a podcaster. You want to keep the ones you have so they listen to a lot of shows. If youre having trouble yelling out the correct answer first, CGP Greys videos are for you. At the third tier, patrons pay $10 for ad-free episodes, and at the very top they get access to meet-and-greets and monthly surprises for $20. I suggest you should not start creating something from scratch for the platform. Top Accounts on Patreon According to Graphtreon in 2019, these are the top five accounts on Patreon that make the most money for the year: 1. This indicates to me that fans of those shows like the show so much that they want more of it, and by giving those fans a paid options to get more is absolutely working for these podcasts. If you are already popular, you can also use Patreon for the early release of your Podcast. Simpson Trial, Stanford Prison Experiment, and Marie Antoinette.) This site is owned and operated by Improve Podcast. If youre not in the know, D&D refers to Dungeons & Dragons. Patrons of the $20 tier get a shout-out in the end credits of one of their videos. 7.1% of podcasts get 5,000 downloads per episode 2% of podcasts get 20,000 downloads per episode 1% of poddcasts get 37,000 downloads per episode Now these numbers are important because to podcast advertisers, it's a numbers game. If you already have an account. I use numbers from there because it's the ONLY podcast app that displays actual download numbers and subscribers. How Does the Monetization with Patreon Work? NFTs Best Explained 1. A funny, interesting, terrible, boring, wonderful podcast, Creating recorded after-dinner conversations, Creating exclusive pro wrestling content, podcasts and news, Creating ARSENAL PODCASTS, LONG READS, & MORE. Remember that simplification removes decision block and analysis paralysis. Patreon provides content creators the tools to earn a recurring income by providing exclusive content, perks and . For people to subscribe to your work, the bar gets higher. Dont make it too low, though, or you will lose potential revenue opportunity (more on that below). With a name you wont forget in a hurry, The Cum Boys is a comedy podcast hosted by a bunch of New Yorkers - Nick Mullen, Adam Friedland, and Stavros Halkias. Alaina and Ash are covering every type of oddity on their podcast. Additionally, with Patreon, you can set up an automatic reply to all new supporters. But how does a podcast launch a successful NFT project? Or in Sarahs words, theyre teaching you how to ruin all of your teachers poorly thought out arguments. Individually, Sarah and Mike are both successful journalists, (Sarah is working on a book about the Satanic Panic and Mike writes about the new economy for HuffPost). So, who takes the top spot? Creators may opt out of Estimated Earnings by contacting Graphtreon using the contact form. Chapo Trap House 3. Bob and Mont arent just hosts, theyre a source of inspiration and laughter for anyone who needs it. You start a podcast, of course. Murph, Emily, Jake, Caldwell (and Paw Paw) immerse listeners in their mystical world week after week. In 2019, the highest earning podcast/podcaster in the world was 'The Joe Rogan Experience' by Joe Rogan, which made 50 million U.S. dollars that year and reportedly had almost 200 . TL;DR Podbean is the best podcast host for monetization: complete ad management and you keep 100% of your revenue. Every one of them gives bonus episodes for Patreon supporters. This comedy podcast has enjoyed mammoth success on Patreon, and just narrowly misses the top spot on our list of the highest earning podcasts. To set up a podcast through Substack, go to the Podcast tab on your publication dashboard. Since I have explained the benefits and possibilities that Patreon can offer for your Podcast, let us move forward to the next question. Use it to direct your engaged listeners to your Patreon page. And their balance between entertainment and analysis has proved a hit with audiences. People value when their contribution gets noticed, even if it is very small. Crime in Sports is a real fan-powered success story. Over a million people follow Kirsty Partridge on YouTube for one reason: to become better artists. Dungeons and Daddies is another show capitalising on the role-playing games mammoth success, earning a spot as one of the highest earning podcasts on the block. Rhett & Link - $30 million. Use it as a funnel to direct more interested listeners to your Patreon podcast subscription. She was already a New York Times bestseller by the time she got her first stand-up special on Netflix and launched her podcast. Enjoy in depth conversations from experts around the globe assisting all creatives. if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[300,250],'improvepodcast_com-leader-3','ezslot_12',113,'0','0'])};__ez_fad_position('div-gpt-ad-improvepodcast_com-leader-3-0'); On Patreon, your patrons get their own RSS feed for your content for the time-period they are subscribing. New York, New York, United States. Step 2: Ensure that your audio input is as high-quality as possible. Most of the highest earning podcasts on Patreon have used this model to make their show financially successful. Who knew politics could be fun? Markiplier - $38 million. Patrons: 42,565 Earnings: $222,018 1. But that number comes from 2018. Co-hosts and founders Will Menaker, Matt Christman, and Felix Biederman launched Chapo Trap House after appearing on Street Fight Radio together to review the movie 13 Hours. What started as a low-budget show turned into one of the most popular political podcasts out there. In their meticulously researched, award-winning podcast RedHanded, the pair picks apart various gut-curdling crimes, while discussing the socio-cultural backdrop to these true-life atrocities. What they offer patrons: Sibling RIvalry offers patrons six tiers. According to Jack Conte, Patreons co-founder and CEO, Patreon exists because when creators are paid, they can create more amazing things. What they offer patrons: With $2, patrons get bonus livestreams, music, and news about upcoming merch and events. Join our newsletter, your resource for everything you need to know to run your own podcast. Top earners Tweet a lot! Let us discuss some ideas that can help you devise your Podcast Patreon Strategy. For $5 and $10, patrons have access to exclusive shows. We've compiled the best podcast apps for Android featuring on-demand radio, audiobooks, expert curation, and loads of podcasts that you can listen to whether you're online or offline. It is an extremely simple form of audience appreciation but very effective. If podcasting is your passion, its your chance to shine and monetize your work! How podcasting for Patreon has to be different from your free Podcast? Monetization with Patreon and having dedicated Podcast Patreon Strategy will allow you to build financial independence very successfully, but all the efforts need to be planned.if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[300,250],'improvepodcast_com-medrectangle-3','ezslot_3',101,'0','0'])};__ez_fad_position('div-gpt-ad-improvepodcast_com-medrectangle-3-0'); While advertising is the most popular way of monetizing online content, you need a significant number of subscribers and downloads before an excellent advertiser can consider you for advertising, or before you will get a reasonable CPM rate. By Earnings, By Growth, Creating podcasts of the non-garbage variety, The ONLY Anti-Pedophile Podcast fighting the Sicko Elite, Creating a podcast about engineering disasters and systemic fail. RuPauls Drag Race stars Mont X Change and Bob The Drag Queen co-host the Sibling Rivalry podcast. Creating Sacred Symbols, Defining Duke, Constellation, and More! He warns to avoid a "donation mindset" though. Theyre showing the creative community that theres always room to do something different, to make an impression thatll impact the way others view the entire podcasting industry. And naturally, make an attractive podcast episode about why you have launched your Patreon campaign. You don't make a podcast then hope people follow you on Twitter, you make a huge splash on Twitter and join or create thousands of conversations and people will follow you and maybe give your podcast a shot. Or invite them to be a part of your Podcast episode (its possible without calling them physically to your studio!). Looking only at podcasts category, we have 9,673 creators with at least 1 paying patron. Joe Rogan (30 million US Dollars) 2. Ready to be a top earner on Patreon? That is to pursue your Podcasting passion without financial distress. But reaching $20,000 is absolutely within anybodys reach. Finally, remember that as it took for your audience to grow, the same is true for Patreon sponsors. Embedded content: https://www.youtube.com/watch?v=dDYFiq1l5Dg&. Looking only at podcasts category, we have 9,673 creators with at least 1 paying patron. The shows fantasy-fuelled and collaborative storytelling has proved popular with listeners, making this one of the highest earning podcasts out there. The last big update theyve put out said that over 100,000 creators were earning at least $1. Say what you want about their livelihoods, but raking in $250-350K a year (before Patreon cuts and taxes) means they're doing something right. Wow! Its just collective storytelling with some dice rolling, youll pick it up fast, Murph says in the intro episode. Daniel Whittington and Rex Williamss whiskey-themed videos are informative without being snooty. In this D&D play podcast, the story takes place in a world that has already been saved. The one anomaly on the list is Not Another D&D Podcast, I don't know what's up with their social media. What they offer patrons: Morbids patrons get a buffet of benefits at every level ($3-$50), including private Patreon Facebook Group access, additional episodes, livestreams, shoutouts, merch discounts, Discord benefits, bonus episodes, live show tickets, direct email access to the Alaina and Ash, and so much more. The Tim Dillon Show (hosted by American comedian and tour guide, Tim Dillon), breaks down the latest mishaps and apocalyptic visions hes had with friends and well wishers. Theyve built a community that embraces new members, supports one another, and helps each other through hard times. But how much do "smaller" names make? Podcast ad revenue is increasing annually in the US$659 million in projected 2020 revenuean increase of 289.941% from 2016 to 2020. Continue with Recommended Cookies. According To Heather McDonald of Juicy Scoop Podcast, she would rather have 300 patrons on Patreons than 3 million Instagram followers. 23 Ideas for Bonus Content to Offer Your Podcast Subscribers. And chances are theyre keeping that secret close to their chests. Extended length episodes or behind the scenes episodes of a Podcast is also a great option for Podcasters with some visibility. What this also reinforces is the belief that a niche audience can be very profitable. As far as I can tell Enty Lawyer's podcast is only available to Patrons. The consent submitted will only be used for data processing originating from this website. Embedded content: https://www.youtube.com/watch?v=dAY4bRBTmnQ&. But what happens when you put them in a room to chat aboutwell, anything? Brands with strong omnichannel customer engagement strategies retain a staggering 89% of their existing customers. Comedians, former Vine stars, and rap duo Cody Ko and Noel Miller host the TMG podcast on YouTube with bonus podcast episodes exclusively on Patreon. It's no wonder he's racking in cash with this podcast. Jake Paul - $45 million. It goes without saying that quality content is the primary requirement of subscribers. Since then, the team has gained millions of followers, and expanded the initial concept across multiple YouTube channels, giving the SciShow treatment to space, psychology, and kids content. Show summary from Apple Podcasts: " This American Life is a weekly public radio show, heard by 2.2 million people on more than 500 stations. Though podcast ad-revenue has been notoriously unstable during the pandemic, Canadaland continues to produce weekly, high-quality content because of the direct support of their fans and patrons. I guess these stories make a strong point for you to consider having a Podcast Patreon Strategy to get all the benefits of this platform. When you decide to make a monetization campaign, make sure that for your Podcast Patreon Strategy: Consistency is the key to gain patronage. Here are Patreon rewards I consider to be most valuable for listeners in general, grouped into 3 main categories. If we scroll down the list further we'll see shows like this: Now sure each of these shows have multiple people working on them so $3k/mo won't cut it for 2+ people, but you get the idea. Topping the charts was Cum Town at 50! To join the top 10%, you need a coherent strategy that you are going to execute over several months, each month adding around 200 patrons monthly. Lets look at the data.if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[300,250],'improvepodcast_com-large-mobile-banner-1','ezslot_7',124,'0','0'])};__ez_fad_position('div-gpt-ad-improvepodcast_com-large-mobile-banner-1-0'); Patreon is not interested in publishing the exact numbers of creators. They keep listeners laughing with their quick wit and hilarious takes on daily news from the comfort of their brand new UVO (thats an Unidentified Vibing Object). 9 Powerful Benefits of a Podcast. But there is no minimum requirement of followers to get on the wagon. All enjoying successful careers as YouTubers, Twitch streamers, and more. If youre considering using merch on Patreon, check out our Merch for Membership feature, which makes getting swag to your biggest fans easier than ever. The podcast has 43,222 supporters with estimated earnings of $121K-$324K per month. Embedded content: https://www.youtube.com/watch?v=A3dCBdXwU40&feature=youtu.be. Ever wonder what Monty Python would be like in the age of YouTube? Podcast creators will only be able to choose from one of three monthly price points to set for their subscription products: $2.99, $4.99, or $7.99. To make it worth your while, you need to develop a strategy for your Podcast content on Patreon. The third tier is $10, which gets patrons exclusive content and behind-the-scenes footage. This is very vital to your sustainability on the platform, and if you want your Podcast to become a full-time business. In 2020, Playbill announced that the podcast would be the first one to hit Broadway, which is a perfect fit for the two hosts who describe themselves as theater kids at heart. Spotify. Creating a podcast featuring ologists of all kinds. Whiskey Tribe isnt for them. Through these audio adventures, listeners can follow along and feel like theyre part of the crews journeys. If you have thousands of downloads on your episodes, offer an ultimate tier worth $1,000 for someone to become an executive producer. Use their suggestions for your next Podcast episode. Weirdos (otherwise known as patrons) are the driving force behind this project. Even though Cum Town doesn't have an official Twitter, the 3 hosts do, and they Tweet their butts off. The information doesnt tend to be publicly available. Many artists have earned life changing There are always early adopters who are aware of the new solution, and some of them might be your listeners and support your show early on. if(typeof ez_ad_units != 'undefined'){ez_ad_units.push([[320,50],'improvepodcast_com-netboard-2','ezslot_22',119,'0','0'])};__ez_fad_position('div-gpt-ad-improvepodcast_com-netboard-2-0'); StarTalk podcast answers questions from listeners. Karen Kilgariff and Georgia Hardstark - $15 million Podcasters Karen Kilgariff and Georgia Hardstark are behind the true crime empire that is My Favourite Murder. Jennifer Tribe. Everyone has over 40 episodes. Alaina and Ash take all their earnings from Patreon and put them right back into the podcast so they can make the best possible show for their fans. Hi Tim, Yes, we need to fight sometimes for the ranking. I hope the article was helpful. A second, nice thing to do, seems to be to give ad free feeds to your Patrons if you have ads in, or even ads about your Patreon. So it just takes time to develop that audience and get good enough to get people to love your show. Collectively, podcasters bring in the second largest amount of revenue on Patreon, estimated at $3.52 million a month. Here are some ways people question themselves on whether they should start or Its only the podcasters themselves who truly know how much money theyre bringing in. Most listeners require repetitive reminders before making a Patreon commitment. The podcasts are no where near as popular as Joe Rogan's but the average fan listens to more episodes. Many people are not aware of Patreon. Give them a shout out on your social media handles like Twitter and Instagram. These podcasters created communities that have empowered them to continue doing what they love. Patrick and Gillian initially set out to make a high-brow podcast solving the infamous case of the Zodiac Killer, but when they got together to start recording, it ended up being a highly entertaining mix of comedy and true crime. As weve discussed, making your Patreon campaign successful requires promoting it as many people are still not familiar with this platform. On Patreon, Chapo Trap House earns over $140k/month, True Crime Obsessed $54k, Last Podcast on the Left $55k, Cum Town $49k, and Tiny Meat Gang $52k. Each episode has at least one question that comes from Patreon. An example of data being processed may be a unique identifier stored in a cookie. Plenty of laughs, thats for sure. The top 10 highest-paid YouTube stars of 2021, according to Forbes estimates: 1. In this time, 175,020 new participants have joined the platform. Canadalands lowest tier is full of value, giving patrons access to ad-free content and on-air shout-outs for $5 a month. Those who subscribe to the $5 tier or the $10 receive the same reward: a weekly, patron-only episode of the Bad Faith podcast. What they offer patrons: Small patrons ($5) get bonus episodes every week, access to Discord, and priority notice for tickets. True crime podcasts continue to dominate the industry. Brandon Stanton The photographer behind "Humans of New York" has the most patreons in the Writing category by far, with 22,729. not. According to AdvertiseCast, average 30-second CPM (cost per 1K listeners) rates are $18, while 60-second CPMs are $25. What they offer patrons: Patrons paying $2, $5, $10, and $25 get access to monthly bonus episodes where Sarah and Mike dive into responsible storytelling, current events, listener questions, and more. Your audience can always resign from their subscriptions, and all your precious effort could be wasted. Patrons of the $4 tier enjoy a weekly Q&A with the hosts, while patrons of the $7 tier get a Whiskey Tribe lapel pin. Since their podcast is for patrons only, the hosts can speak their minds freely without sponsors or networks calling foul. Since 2016, Chapo Trap House has been covering American politics like youve never seen it (or better yet, heard it) before. The Makers Cult On Patreon: Hi, we are Matt, Seb, and Will, a three-man team creating 3D printable miniatures for tabletop gaming. Why do we call orcas, Killer Whales? How to join the top 10% podcast earners on Patreon? Additionally, Matt says that his income from Patreon has helped him keep his Youtube channel free from ads! The first is price-setting. These two journalists look back in time and reconsider events or people that in their words, have been miscast in the publics mind. Thanks for the info. I would strongly recommend mentioning your Patreon page and the associated benefits at the end of every Podcast episode. While not every podcaster uses Patreon, there are loads that do. Podcast hosts Patrick Hinds and Gillian Pensavalle's Patreon has over 44,000 paying members. Joe Rogan's podcasts make approximately $75,000 per episode. You actually don't need that many subscribers to make a full time living from Patreon alone. To view the purposes they believe they have legitimate interest for, or to object to this data processing use the vendor list link below. While they both unlock Discord access, $10 patrons receive a one-of-a-kind thank-you card in the mail. Why? Manually add a show to Apple Podcasts on a Desktop Click on File > Add a Show by URL Paste the feed, hit Subscribe Manually add a show to Acast on iOS or Android Open the Acast app, and click the search bar Paste in the RSS feed, and hit Subscribe Manually add a show on Apple Podcasts on iPhone Open the Podcasts app. COVID-19 postponed their plans but in true the-show-must-go-on spirit, Gillian and Patrick hosted a virtual live show in May 2021. And before you ask, no. Patreon hosts more than 200,000 creators. Lets dive into nuances of making money with Podcast Patreon Strategy and breaking down a successful monetization plan to get you over $20,000 level. They create an account on Patreon, a site where consumers can donate money to their favourite companies, and content creators, usually for some kind of rewards.. It's really easy to set up a Patreon account and start earning money. How Much Money Can Podcasters Make With Patreon? The NY Times the Daily (493 episodes): 7.9 TED Talks Daily (785 episodes): 3.64 This American Life (65 episodes): 6.67 Joe Rogan (1334 episodes): 20 My Favorite Murder (253 episodes): 21.64 Stuff You Should Know (1195 episodes): 7.5 So all but 4 of these top earners have more dedicated fans than Joe Rogan does. 2. What's more is most of the shows on the top 15 have had their Patreon for over a year. Tap Library. Select a membership level. and popularity rank updated daily. The hosts make it an inclusive space where everybody can come to enjoy, not just D&D masters. Created in 2020, the show is hosted by Aubrey Gordon and Michael Hobbes. The one Nanoscopic patron ($1,000) gets a framed photo of their face on the set. Fans love the show for its hilarious interviews with comedians and musicians, like Chris Gethard of the Beautiful Anonymous podcast, and James Murphy of the rock band, LCD Soundsystem. Together, they deliver details that make you reconsider all the stories and people you learned about growing up. Your different price-points should have different value-additions or offerings. More Podcasts Charts: Here are just a few examples of top earners who are killing it and making over $200,000 a year on Patreon 15. Podcasters have come to love Patreon for multiple reasons. Thank you for the article, you are an inspiration to us all. How to Offer Value with a Podcast Patreon Strategy. For $5 a month, patrons obtain the artists library of 300+ art-instructional videos. Have just a few tiers with a clear difference in value for different types of contributors and people who are looking for a vastly different experience (like previously mentioned executive producer tier). Discord access starts at $1, but to get a shout-out on the YouTubers website, or to ask him questions in a live Q&A, patrons have to join the 7$ or the $9 tier. If you would like to change your settings or withdraw consent at any time, the link to do so is in our privacy policy accessible from our home page.. 3. Whether you're doing laundry, driving home from work, or breaking a sweat at the gym, podcasts are great if you want to throw in the best earbuds and fill up your time . Rogan and comedian Brian Redban initially co-hosted it until Redban was replaced by Jamie Vernon in 2013. Not Another D&D Podcast Frequently Asked Questions 1. Simpson trial, to taking a deep dive into various famous figures such as Yoko Ono and Tonya Harding, listeners are bound to learn something new every episode. If you don't have an RSS link in the places mentioned above, it means that your creator hasn't enabled Audio RSS on Patreon. Summer of 2021 saw an explosion of NFTs. Quick note about Castbox. If youve been thinking about ways to take your own podcast to the next level, look to these folks for inspiration. Flagrant 2 9. RKG is all about thinking positively; after all, these are the guys who made Prepare to Try for IGN, a video series where three friends band together to beat the notoriously difficult video game, Dark Souls. Once a week, Ashley and Brit walk their listeners through a real-life case, never missing a chance to sneak in a life lesson or two about staying safe. Your audience may be small but they're dedicated. Book a specialist recording studio with production assistance. While the word diet is enough to send shivers down the spine, the Maintenance Phase has made a hugely successful podcast out of the subject. Their energy is so captivating, they even started performing live for their fans. Create a service for both the segments to maximize your gains. We recommend using Riverside to capture podcast audio. Then an early release of your episode might excite your fans to become a patron. Tiny Meat Gang has 10,638 patrons, which equals $51,199 per month. Creating Chapo Trap House Podcast. Weve all met someone who knows every type of whiskey on the menu and wont let you forget it. While listening to an episode of The Flagrant Ones, youre as likely to hear in-depth breakdowns of data and stats as you are a fake interview with Kawhi Leonard. You can really offer a lot to your paying patrons to ensure they get what they paid for. In 2017, Gimlet was on track to earn $15 million in revenue. Episodes set out to debunk and decode various renowned health and wellness plans (such as Weight Watchers and the Keto Diet), while also analysing their impact and influence. MrBeast - $54 million. Welcome to the Tiny Meat Gang. You may also give personal behind the scenes content, where your fans can have a peek into your life off the mic. Digital Marketing Insights Show. By saying anything and everything thats on their minds, Chapo Trap House gives listeners a space to push the boundaries of political commentary sans judgment. LoadingReadyRuns two tiers are priced at $5 and $10 a month. MOST POPULAR $10 / month Instant access to the SPOOKIES: Double Bill. The duo are also the founders of the Austin-based distillery, The Crowded Barrel Whiskey Company, which is why they can answer boozy questions with ease, like, does whiskey always get better with age, and is a $1,000 bottle better than one that costs $10? Hosted by Patrick Hinds and Gillian Pensavalle True Crime Obsessed is Best Podcast to listen to in 2020. Is there anything missing that would be helpful to you? They are the host of Flagrant 2 which is a Patreon-related podcast that provides three tiers of accessible content to its subscribers. Also, you need roughly the same effort to get 1,000 patrons, regardless of your most affordable offer is $1, $3 or $5. It has about a 2% market share for all podcast downloads so this is only a slight look into how well the podcast is doing, but it's all you can really use to externally judge this. What do you do after youve worked as a writer for one of the most popular E! Podbean plans with monetization options start at $14/month (or $108/year). Everything you need to launch, grow and manage your podcasts. Cody and Noel won a Shorty award back in 2019 for best podcast and they were named an honoree at the Webby's two years in a row. 3. The entire miniseries - House of Ashes and The Devil in Me, all 10 episodes, ad-free before it comes to YouTube. If the entry offer is low enough, people will have no problem subscribing. I didn't have time to check these shows' Instagram and Facebook pages out, but it doesn't matter, they're killing it on Twitter so it's obvious that podcasters should be using it. For perspective, that's over 19,000 more patreons than anyone else. Of course, you cannot completely do away with free podcasting. Make people stop and take note of your introduction. If you have set a visible goal on the platform, what you have promised must be delivered. Of course, your earning grows with the number of patrons, and this number will depend on how good is your Podcast Patreon Strategy.

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